PU 120 - CASE - Innovations & Challenges (2017)

PU 120 - CASE - Innovations & Challenges (2017)

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This webinar course looks at global trends and issues facing polyurethanes in the North American Coatings, Adhesives, Sealants and Elastomers (CASE) industries with a discussion/commentary on opportunities for innovation in these application spaces.

Original Date:

  • October 24, 2017


  • Members of CPI - $199.00
  • Non-members - $249.00

CPI Members get $50 off during checkout.
Joint ACC/CPI members will see the $50 savings automatically in your cart.

Who Should Purchase?

  • Polyurethane raw material producers, formulators of PU elastomers, adhesives, sealants, and/or coatings, end-use consumers, equipment manufacturers.


  • Provide trends and analysis in each of the four PU CASE industries, coatings, adhesives, sealants, and elastomers, with a market focus on opportunities and challenges in these segments. 


  • To educate participants about the four PU CASE industries.

Length of Course:

  • The course is a 90 minute webinar. 


Jennifer Westfall is Global Commercial Development Manager with Stepan Company and is responsible for CASE business strategy and content management for the innovation pipeline. She has previously held positions in marketing/product management and sales with Bayer MaterialScience. Jennifer has a BS in Chemistry from the University of Pittsburgh and an MS in Chemistry from the University of Minnesota.


  • Background discussion on: general megatrends, global concerns, and regulatory environment
  • North America opportunities and challenges in: 
    • Transportation (addressing coatings, adhesives/sealants, elastomers) 
    • Construction (addressing coatings, adhesives/sealants, elastomers) 
    • Packaging (addressing coatings, adhesives) 
    • Industrial/Machinery (addressing coatings, adhesives/sealants, elastomers) 
    • Summary and examples of changes already being seen in these areas


For more information, please contact Lee Salamone, (202) 249-6604, Lee_Salamone@americanchemistry.com

Disclaimer: All information and technical advice is given without warranty or guarantee and is subject to change without notice. The manner in which you use and the purpose to which you put and utilize our advice and information are beyond our control. Therefore, it is imperative that you conduct your own analysis to determine whether the technical advice and information are suitable for your intended uses and applications.